FRANKFORT - Kentucky state officials unveiled today the state's newest marketing slogan: "Keep on Truckin." The slogan will appear on new license plates starting August 1.

Owensboro resident Frank Hurley said, "Good riddance to that stupid smiley face. Every time I drove into Indiana, someone would shoot at my car!"

"We think the new slogan speaks to Kentuckians' perserverance in the long haul of time, shipping your burdens as cargo, on the 18-wheeler Peterbilt of life," said Commerce Cabinet spokesman Billy Reed. "Take me for example. Just a year ago, I was working at the Burger King in Corbin, and thanks to my pal Ernie Fletcher, I got to be a Cabinet spokeman without so much as an interview! So to my fellow Bluegrassers, keep on truckin!"

Other slogans considered but not making the cut:

1. "Kentucky: Where education pays, but not as much who you know."
2. "Unbridled nepotism"
3. "It's that friendly! If you know the right people!"